Main Buying Stipulations 2014 – IP 5. Media Cost – Television Channels Commitment Rebates RTL TVI, Club RTL, Plug RTL ( min . budget : 25 000 € ) Volume bonus (incremental level) : 2,5% to 22,8% General interest : 30% Charity campaigns : 30% to 50% Regional retailers : contact IP / Mediabrands Movie : 30% Amusement parks : 15% during July / August Discover : 10% for new programmes Best Deal: sponsoring last minute -50% Packages "Optimum offers": "Opti first step"+"Opti Family" (GRP-packages)+"Opti night shots", "opti radio contact vision" "opti Plug", "opti Flash" Premiums Free space Welcome bonus : 15 % to 30 % - limited € 75 . 000 Toys bonus : 30% (Kidz RTL) DVD bonus: 15% Car show room (01/01 - 31/01) : free tag on (max 5s) Open Door' (car sector)- bonus : free tag on (max 5s) Plug RTL bonus : 5% to 15% Welcome back bonus : 7 , 5 % to 15 % - limited € 37 . 500 Travel Bonus : 15% Surcharges Weather forecast reminder : 15% Preferential position : +10% to +15% Program reminder : 15% Argued quotation : +15% Non-argued quotation : +10% (1) and +20% (2 to 4) Argued Web quotation : +5% Non-Argued Web quotation : 0% Countdown break : +15% Interactive spot : +10% Gammaspot/ Spot Gamme : 20% Co-branding : +20% to +30% 93 Pagina 90

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Media Pocket Guide 2014 Lees publicatie 10038Home


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