Main Buying Stipulations 2014 – Medialaan 5. Media Cost – Television Channels Commitment Rebates Premiums Free space Surcharges VTM, 2BE, Vitaya (& JIM) Volume bonus (incremental level) : 2% to 15% free space Entertainment discount : -15% (Music, Film and Game sector) Packages : Batibouw, Regional Advertising. New product : 15% to 20% Welcome Bonus: 15% Winner awards (Effie, CCB, Cannes): € 50. 000 Free space Preferential position : +20% Brand quotation : +15% Argued quotation : +20% (1), +40% (2 and +) Gamma - Spots : +15% (1), +25% (2), 30% (3 and +) Co-branding : min 50% Single Spot (VTM): + 30% (min 20s and max 45s) Spot countdown (VTM): + 20% (min 20s and max 60s) 91 Pagina 88

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Media Pocket Guide 2014 Lees publicatie 10038Home


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