5. Media Cost - Dailies Main Buying Conditions 2013 Tariff base = modules – Articles : 1000 (1/1 P) – 750 (3/4 P) - 500 (1/2 P) – 250 (1/4 P) - Pano (2/1 P) – Accolades : e.g. 100 (100mm*width), 94 (height*94mm) – Apostrophes : e.g. 200 (100*94mm), 400 (100*191mm) Commercial policies – National « NP » offer : promo for 1 insertion to 3 or 5 insertions in the total selection of Scripta + De Persgroep + Rossel Advertising + Mediahuis + IPM – PNU deals (Premium Newsmedia United): promo for 3, 5, 7 or 9 insertions in all titles of De Persgroep + Rossel Advertising – Offer : Tango (Mediahuis + IPM) or Touchpoint (Rossel + De Persgroep) – Offer : Print - Tablet - Phone – Website : several formats and frequency possible Main buying conditions – extra charge for preferential position : +20% or +25% (p1x5; p3x2) – Top Topical : -25% (predictable event) to -50% (unpredictable) 35 Pagina 32

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Interactieve web studiegids, deze club blad of onderwijscatalogus is levensecht online geplaatst met Online Touch en bied het digitaal bladerbaar publiceren van digi onderwijsmagazines.

Media Pocket Guide 2014 Lees publicatie 10038Home


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